They have sold MySpace for 35 million dollars

They have sold MySpace for 35 million dollars

Something that has been coming for several days has just been confirmed with an email that the CEO of MySpace has sent to his employees: The company has been bought by Specific Media for 35 million dollars. It includes the official press release, which we leave here, translated:

Specific Media, a digital media company, announced today that it has acquired Myspace from News Corporation. As part of the agreement, News Corporation will have a minority interest in Specific Media. Additional terms of the agreement are confidential and will not be disclosed.Myspace is a recognized leader who has pioneered social media. The company has transformed the way the public discovers, consumes and interacts with content online, said Tim Vanderhook, CEO of Specific Media. There are many synergies between our companies, we are both focused on improving digital media experiences, nurturing connections with relevance and interest. We look forward to combining our platforms to drive the next generation of digital innovation. Specific Media is an innovative global interactive media company that enables advertisers to connect with consumers in meaningful, impactful and relevant ways. Founded in 1999 by brothers Tim and Chris Vanderhook Russell, Specific Media is currently headquartered in Irvine, CA and has offices around the world.

You can read the original text of the Letter on Techcrunch.Now, instead of looking at the reasons why the current MySpace model has failed (something that many attribute to the lack of updating of the platform), let’s focus our interest on the future of MySpace, hoping that Specific Media will not let it accumulate yet. more dust …